Tonic acquire Torch Media’s digital pharmacy network
We are thrilled to announce the recent acquisition of TorchMedia Pharmacy Network. Tonic TVs, Digital Panels & Brochures Boards are now featured in 4500+ GP practice, Hospital and Pharmacy waiting areas across the country, with an audience of over 14...
Tonic’s Top Wellness Tips for Busy Media Executives
Written by Joanna Mitchell, Tonic's Business Communications Manager Agencies are notorious for long hours and tight deadlines and can easily become high-stress environments. In 2016, the Tonic team ran a health initiative across 20 media agencies nationwide, which we...
Expanding our Sydney team – Jo Anne Tan, Commercial Manager
We are delighted to welcome Jo Anne Tan to the Sydney Commercial Team. As commercial manager, Tan will work directly with agency partners and key decision-makers to deliver campaigns across Tonic’s network of health-focused media inventory. Tan joins Tonic from Bauer...
Launching our new brand positioning and channel content
Posted by Zoe Samios, Mumbrella Australian health media network has unveiled its new branding, products and positioning, in an attempt to improve health outcomes for Australians. As part of the new brand launch, Tonic Media Network has upgraded its television screens,...
How to combat stress in an agency job
Agency careers have always walked a line between glamour and grind. Long hours and tight deadlines are a package deal with the added fun and adrenaline of working in media. When stress and pressure begins to outweigh the reward you take from your job however, it’s important to understand that what you feel is normal.
Health & Fitness Is Booming, So Why Doesn’t Ad-land Get It?
It’s fair to say we’re living bigger lifestyles than ever before. The ‘lifestyle category’ takes in more activities now than it ever has. Travel is one example. Health and fitness is another. What not so long ago were relatively niche pursuits have become prominent features of the mainstream lifestyle. It’s time the media industry’s approach to channels caught up. If our lifestyles are becoming more unlimited and diverse, why don’t channel strategies more often reflect that?
Tonic Media Network with Matthew Johnstone To Raise Awareness Of Stress In Media
Psych Up co-host, Matthew, is an international speaker, author and creative consultant to clients such as The Black Dog Institute, The Golden Door Elysia, Geelong Grammar amongst other major corporates. Johnstone says he’s delighted to be co-hosting the...
Tonic Media Network Expands with Exciting New Video Content Partnerships
The new deal will add video segments from ‘Better Health Channel’, ‘Raising Children Network’ and ‘Health&’ syndicated across Tonic’s network of 1,100 TV screens in doctors’ waiting rooms around the country. With over 600 additional content pieces set to hit...
Tonic Media Network integrates INFO-MED Health Update Boards into master brand
The announcement: Tonic Media Network today announced their recently acquired INFO-MED practice network, featured in over 3500 doctors surgeries and 80 hospitals nationwide, will be incorporated into the Tonic Media Network network effective from August. Reconciling...
Tonic Media Network selects BroadSign International for Digital Out-of-Home health TV network
700+ screens for OOH Health TV network will be followed by expansion to 2,500 displays. Tonic Media Network, Australia’s largest health Out of Home network with 3,500 locations has selected BroadSign International, LLC, to power the company’s 700+ screens reaching an...
How to recognise and prevent agency burn-out
Burn-out is a catch-all phrase for people who are tired, chronically stressed, have lost interest in their work and can’t find motivation. It’s a messy combination of symptoms where chronic stress gets conflated with depression, anxiety and tobacco, alcohol and other...
Tonic Media Network Launches ‘Psych Up’ Agency Mental Health Program with Ikon Communications
Hosted by renowned physician and media personality Dr Norman Swan, the “Psych Up” series aims to educate over-worked and stressed agency staff with simple, evidence-based ways to stay fit and healthy in today’s increasingly competitive media world. Dr. Swan gave...