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Tonic acquire Torch Media’s digital pharmacy network

Tonic acquire Torch Media’s digital pharmacy network

We are thrilled to announce the recent acquisition of TorchMedia Pharmacy Network. Tonic TVs, Digital Panels & Brochures Boards are now featured in 4500+ GP practice, Hospital and Pharmacy waiting areas across the country, with an audience of over 14...

Tonic’s Top Wellness Tips for Busy Media Executives

Tonic’s Top Wellness Tips for Busy Media Executives

Written by Joanna Mitchell, Tonic's Business Communications Manager Agencies are notorious for long hours and tight deadlines and can easily become high-stress environments. In 2016, the Tonic team ran a health initiative across 20 media agencies nationwide, which we...

Expanding our Sydney team – Jo Anne Tan, Commercial Manager

Expanding our Sydney team – Jo Anne Tan, Commercial Manager

We are delighted to welcome Jo Anne Tan to the Sydney Commercial Team. As commercial manager, Tan will work directly with agency partners and key decision-makers to deliver campaigns across Tonic’s network of health-focused media inventory. Tan joins Tonic from Bauer...

Launching our new brand positioning and channel content

Launching our new brand positioning and channel content

Posted by Zoe Samios, Mumbrella Australian health media network has unveiled its new branding, products and positioning, in an attempt to improve health outcomes for Australians. As part of the new brand launch, Tonic Media Network has upgraded its television screens,...

How to combat stress in an agency job

How to combat stress in an agency job

Agency careers have always walked a line between glamour and grind. Long hours and tight deadlines are a package deal with the added fun and adrenaline of working in media. When stress and pressure begins to outweigh the reward you take from your job however, it’s important to understand that what you feel is normal.

Health & Fitness Is Booming, So Why Doesn’t Ad-land Get It?

Health & Fitness Is Booming, So Why Doesn’t Ad-land Get It?

It’s fair to say we’re living bigger lifestyles than ever before. The ‘lifestyle category’ takes in more activities now than it ever has. Travel is one example. Health and fitness is another. What not so long ago were relatively niche pursuits have become prominent features of the mainstream lifestyle. It’s time the media industry’s approach to channels caught up. If our lifestyles are becoming more unlimited and diverse, why don’t channel strategies more often reflect that?

How to recognise and prevent agency burn-out

How to recognise and prevent agency burn-out

Burn-out is a catch-all phrase for people who are tired, chronically stressed, have lost interest in their work and can’t find motivation. It’s a messy combination of symptoms where chronic stress gets conflated with depression, anxiety and tobacco, alcohol and other...